tHE cHOICE mAKER

I’m not here to write fancy words — just to share something real.
This is how Shobhara became my dream… how it found its name, its purpose, and its heart.
Every part of it comes from something I’ve lived, felt, and learned.

You know how every group has that one person everyone asks for shopping advice?
Well, that’s been me — since childhood!
My friends and family always turned to me when it came to buying clothes, shoes, or even small home items.
“You always pick the best,” they’d say — and hearing that never got old.

Even after marriage, my wife admired my taste. She would often say, “I trust your choice more than mine.”
At first, it made me feel proud — like I had a gift for making choices that mattered.
 
But slowly, something changed.
Every outing meant I was the one deciding. Every shopping trip — whether for friends, family, or my wife — became about my opinion. What once felt special, started to feel tiring.
 
That’s when the thought struck me:
Why not build something bigger out of this gift?
If my choices could make my family and friends happy, maybe they could bring happiness to others too.
 
And so, the seed of an idea was planted — a dream to create a place where gifting becomes effortless, thoughtful, and joyful.
 
That dream became “SHOBHARA’.